The investment landscape is changing.
Will you change with it?

The clamour for ethical investments is growing. This isn’t a fad or a one-off trend. It’s the beginning of a sea-change in the status quo. And we truly believe that in time it will force all companies to become more environmentally friendly and socially responsible. Of course, an investment is ultimately about the opportunity to generate a financial return. As always the value of your investments is not guaranteed and can fall as well as rise, so you may get back less than you originally invested. We believe that the global drive towards environmental stewardship and social awareness will help to generate positive returns for investors.

We’re confident, because we found the data that supports it. Past performance however is not a guide to future returns.


Consumers are voting with their wallets

Global ethics has never been higher on the social agenda. Consumers have already started to vote with their wallets, engaging with brands that align with their principles and shunning those that don’t. In the same way, the drive towards ethical investment is gathering momentum. This will surely grow as wealth trickles down to younger, more socio-politically rebellious generations through inheritance. But it’s not just for the young. Ethical investing fosters a sustainable world for your family and future generations. Wouldn’t it be nice to know your money is helping to create a better world for you children and your children’s children to grow up in?

Business investors are taking note too

Major investors are also beginning to pay attention to the need for industry to mitigate its socio-ecological impact. Big names in the world of industry have already been refused investment on ethical grounds. That means unethical businesses are starting to feel pressure both at the consumer level and the investor level. The time will come when it will be a case of adapt or die. Ethical and sustainable operations will become business critical. Find out more on our blog


When we say ethical, we mean ethical

Green. Eco-friendly. Sustainable. They have become marketing terms. That’s why we insist on meticulous due diligence on the funds that enter our portfolios. We look to meet the fund managers we work with in person. And we are one of the only investment managers in the UK that has an external ethical oversight committee to guide our ethical policies – made up of experts in the fields of governance, environment and society – so we cover all aspects of ethical investment. No greenwashing here.

> What is ethical investment?

Ready to get started?

If you would like to invest ethically and sustainably, talk to your financial advisor about investing with P1. Or if you have any questions, please get in touch. We are happy to help.

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